Nordstrom brings on one-time Target merchant to oversee private label

Nina Barjesteh and Deniz Anders named as new executive leaders

Seattle –  Nordstrom – a Top 25 retailer on HTT’s Retail Giants ranking – has tapped a seasoned retail veteran to serve as president of the Nordstrom Product Group.

Nina Barjeste chief product officer for Nordstrom

Nina Barjeste

Nina Barjesteh joins Nordstrom from Dick’s Sporting Goods, where she served as senior vice president of product development and design, leading the strategy, management, and execution of the company’s product development organization. Prior to joining Dick’s, she served as chief merchant of Rue 21, and spent 20 years at Target Corporation in various roles including vice president general merchandise manager women’s apparel, vice president merchandise manager kids and vice president apparel and accessories branding.

“Nina’s experience leading and transforming private label businesses will position us to take full advantage of this growth opportunity, and to continue building Nordstrom Made products that put our customers first through design, quality and value,” said Pete Nordstrom, president and chief brand officer. “We’re excited to see how she will build on the 50-year legacy of Nordstrom’s private label brands with her own fresh perspective.”

The company has also promoted Deniz Anders to senior vice president and chief marketing officer. Anders has been with the company for 22 years, most recently serving as vice president of marketing. She steps into the role previously held by Scott Meden, who announced his retirement earlier this year.

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